Decora Blind Systems - Leading Suppliers To The Window Blind Trade In The United Kingdom And Ireland
News
It's Time to Think inside the Box!
4 May 2009
Decora is set to infuse new life into interiors with the launch of ‘The Fabric Box'. The New Fabric Box sees understated sophisticated weaves merge with bold colours and contemporary designs creating a diverse collection of roller, panel and vertical fabrics.
The Fabric Box aims to change the way you inspire your customers to purchase blinds. Comprising of eight collections in 67 fabric ranges with 316 colour options there is something for even the most discerning customer.
Set in one comprehensive book rather than the conventional two, the new Fabric Box from Decora offers inspirational colour schemes, designs, photography and interior styling tips to support each collection. Decora’s best sellers including Bella, Splash, Unilux and Uniview sit comfortably alongside new, trend led roller, panel and vertical fabrics.
The simple colour coded layout makes this book exceptionally easy to use. It is designed with you in mind to aid the sales and decision making process. The extensive choice on offer brings you through colour palette schemes for each interior shot. It also guides you through the different choices of roller, panel and vertical options depending on your customer’s requirements. The 8 ranges- Luxe, Colours, Essence, Easiwipe, Signature, Senses, Natura and Blackout collections offer options varying from safe neutral tones to bold design led trends. The choice is endless whether you want blinds to blend in or to be the centrepiece of the room.
Coloured with inspirational photography and aspirational living trends this book takes the blind industry to a new level. The emphasis on photography and colour palettes will aid the customer’s visualisation of the product in their own home.
Decora believe that this new Fabric Box will challenge perceptions within the blind industry. By building relationships with colourists and interior stylists, including the well known television and celebrity designer Sophie Robinson of ITV’s ‘60 Minute Makeover’, Decora customers can be assured that the blind designs and colours contained in the Fabric Box will be on trend for years to come.
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